Review common best practices for AP style in our comprehensive guide. Save yourself scanning through hundreds of pages from the AP Stylebook.
Styleguides
Mailchimp styleguide: the anatomy of a perfect content styleguide
Mailchimp’s styleguide is clean, comprehensive, and easy to navigate. Here’s a closer look at the guide, and a template you can use to help create your own:
Expert interviews, Styleguides
Improving their content writing style led to 50% growth in site traffic: interview with Ben Culpin
How an ecommerce company have used a styleguide to keep their content writing consistent and increase traffic to their website.
Styleguides
3 reasons content consistency should be a top priority
When your content is inconsistent, your brand seems disingenuous and confusing. Here are 3 benefits of consistency in business and your story.
Expert interviews, Styleguides
Using editorial styleguides with a remote team: interview with Alexandra Cote
Learn about how a marketing team uses their styleguide to manage both in-house content writers and freelance writers.
Styleguides
Turn your styleguide into a Chrome extension
The delivery of your styleguide changes how effective your brand guidelines are. That’s where Google Chrome and Writer step in.
Expert interviews, Styleguides
Improving marketing content and team morale with styleguides: interview with Andrew Hatfield
Andrew shares how his team uses styleguides to help their marketing content writers bring consistency and efficiency to their work.
Styleguides
Using styleguides to spend 66% less time copy editing: interview with Megan Marrs
Learn how one team uses styleguides to reduce time spent on copy editing and ensure their editorial content is high-quality and on brand.
Styleguides
How well do you know your writing styleguide?
Do you know your brand’s content guidelines like the back of your hand? Let’s find out by answering the questions below about your writing styleguide.