Creating a styleguide that spells out the details of what good content means for your company is the key to getting it right. To help you get started, here are nine of the best styleguides content marketers should check out.
A content styleguide is important to creating a cohesive brand. For tech companies with multi-persona marketing and multi-use-case products, it’s even more important — content must reflect the strategy, or users will be confused.
Amazon Principal UX Writer Carol Valdez talks about solving problems at scale, understanding people's sensitivity around money, and more.
Content leaders pf Atlassian, Intuit, Capital One, LinkedIn, Slack, and more cover emerging ideas in content strategy
Ryan helps people improve their content strategy, UX writing, and copywriting skills. Get his advice and learn how to become a better writer.
Content strategists are tasked with creating the best words, but being included within the design process is often the bigger challenge.
Melanie Seibert is a senior content strategist, with over 17 years of experience of planning and editing content for clients.
If you're thinking about how to optimize the words in your products, here are tips to help you create content for amazing user experiences.