Creating a styleguide that spells out the details of what good content means for your company is the key to getting it right. To help you get started, here are nine of the best styleguides content marketers should check out.
Styleguides
10 of the best content styleguides in tech
A content styleguide is important to creating a cohesive brand. For tech companies with multi-persona marketing and multi-use-case products, it’s even more important — content must reflect the strategy, or users will be confused.
Content strategy, Expert interviews
How does Amazon approach customer support now?
Amazon Principal UX Writer Carol Valdez talks about solving problems at scale, understanding people's sensitivity around money, and more.
Content strategy
5 of the most anticipated sessions at Confab 2020
Content leaders pf Atlassian, Intuit, Capital One, LinkedIn, Slack, and more cover emerging ideas in content strategy
Content strategy, Expert interviews
Helping everyone become a better writer and content strategist: interview with Ryan Farrell
Ryan helps people improve their content strategy, UX writing, and copywriting skills. Get his advice and learn how to become a better writer.
Content strategy, Expert interviews
Techniques for UX writers to lead the design process
Content strategists are tasked with creating the best words, but being included within the design process is often the bigger challenge.
Content strategy, Expert interviews
Insights from a Product Content Strategist: Melanie Seibert
Melanie Seibert is a senior content strategist, with over 17 years of experience of planning and editing content for clients.
Content strategy
Always fresh, never stale: tips for great UX content
If you're thinking about how to optimize the words in your products, here are tips to help you create content for amazing user experiences.