Building a brand
voice & style
Every organization has a voice. Do you know yours? Does your team? Does your audience?
Benchmark Report 2019
Think about the brands you know and love.
Companies that stand out have strong, well-defined identities. If your organization wants to maintain a consistent brand voice, you need a styleguide to lead your creative teams. This report can help. Get insight into:
- → Shifting trends in brand voice and style decisions
- → The most common brand voices we see set up in the Writer platform
- → How to help your team identify unknowns in your styleguide