WRITER for retail & CPG
Get products to market faster
Build AI that creates content at scale, keeps you compliant, and helps customers find your products.
American Eagle shifts 40% media spend to AI and drives double digit productivity gains.
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A global CPG manufacturer increases output by 4x and decreases time spent by 50% for PDP, social media, and email creation.
Kenvue leverages generative AI to drive revenue uplift and agency savings in consumer brands.
Adore Me accelerates content engine that enabled international expansion and a 40% increase in search volume.
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Curology increases productivity by 50% while maintaining accuracy and compliance for dual brands.
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Fortune 100 global retailer realizes $50M in NSV uplift and 65% reduction in cost per SKU.
A major player in the health and wellness retail saves $80M annually in AI-powered efficiency gains across 24 global brands.
AI AGENTS
AI agents designed for retail and CPG workflows
Whether you’re managing hundreds of SKUs or launching in new markets, these AI agents are built specifically for retail and CPG operations. Check out just a few:
Direct to consumer optimization
Automate product detail pages, SEO, and translations for 1000s of SKUs—all optimized for cross-channel DTC compliance.
Marketing content supply chain
From brief to campaign assets, compress weeks of content creation into just days. Stay on brand with AI guardrails, shorten review processes, and get to market faster.
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GEO & AEO
Ensure discoverability by optimizing content for traditional SEO, generative AI optimization (GEO), and answer engine optimization (AEO).
Accounts payable
Reduce invoice processing time from weeks to days, and improve accuracy and efficiency by streamlining the entire workflow from invoice receipt to payment.
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Activate AI agents across your business
Activate agents
Our Agent Library has over 100 prebuilt agents for retail, CPG, and more. Explore prebuilt agents such as: product detail page copy, localization, brand message testing, and more.
Browse our prebuilt agents
Build your own agents
Customize a prebuilt agent, or build your own agent from scratch. Business builders use no-code tools, while technology teams create feature-rich agents that integrate with your existing stack.
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Reinvent workflows
With Agent Builder, compose multi-agent systems that can analyze consumer trends, track competitor pricing, generate market research reports, and coordinate product launches across your retail and supply chain systems.
Build agents on WRITER
WHY WRITER
Why build AI on WRITER
Get to market faster
Equip your teams with AI they’ll love, and stay ahead of market demands and consumer shifts. Our intuitive platform means no complex setup or AI guesswork. Just powerful automation that delivers immediate results, from day one.
Activate AI agents
Infinitely flexible
If you can map it, you can build it. Personalize your agentic AI journey with end-to-end workflows that leverage your organization’s deep expertise and help you reinvent how work is done.
Build agents that work
Deep business and IT collaboration
Replace multiple siloed AI tools with an end-to-end platform designed for collaboration. AI HQ is where business and IT teams build, activate, and scale AI agents together.
Build your AI HQ today
RESOURCES
Explore resources for AI in retail & CPG
American Eagle’s seamless transition into AI-powered retail
American Eagle’s CMO shares his perspective on retail hyper-personalization, AI tools, and innovation strategies.
Shared services are at an inflection point
It’s time to reimagine shared services in CPG, which are evolving from cost-efficient back-office utilities to frontline enablers of business value.
AI use cases for retail & consumer goods
Discover proven generative AI use cases in retail and CPG across R&D, merchandising, store operations, marketing, and customer support.
From P&G to WRITER: Helping CPG giants win with AI
CPG veteran Kushala Silva aids brands in AI transformation to drive measurable ROI.
WRITER agents for retail
Try a few of our prebuilt AI agents for retail & CPG, corporate functions, or general productivity.
AI agents for retail