Using inclusive language helps build trust and credibility, particularly with groups of people who have felt historically underrepresented or misrepresented
Expert interviews
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Expert interviews, Healthy communication
Interview with Jeremy Evans-Smith, Founder and CEO of Ascending
Meet Ascending — “Credit Karma for company DEI” — a startup that’s systemizing a data-driven approach to diversity by helping companies measure and improve key metrics.
Expert interviews, Healthy communication
3 expert tips for approaching diversity and inclusion language
Using inclusive language helps build trust and credibility, particularly with groups of people who have felt historically underrepresented or misrepresented
Content strategy, Expert interviews
The content that makes content leaders tick
Content strategy leaders of Twitter, Intuit, and UiPath share their most recommended blogs, newsletters, podcasts, and more
Content strategy, Expert interviews
3 of the most important ways to lead customer support now
Customer support leaders of Amazon, DrChrono, and Modern Fertility share best practices for managing thoughtful communications.
Content strategy, Expert interviews
Taking a ‘quality over quick’ approach to customer support in the pandemic
This is how Modern Fertility guides customers through the ups and downs of uncertainty
Content strategy, Expert interviews
Pivoting in the pandemic: how a medical software leader wins with telehealthcare
DrChrono’s new video virtual health platform helps healthcare workers safely return to the ‘front lines’
Content strategy, Expert interviews
How does Amazon approach customer support now?
Amazon Principal UX Writer Carol Valdez talks about solving problems at scale, understanding people's sensitivity around money, and more.
Expert interviews, Styleguides
Improving their content writing style led to 50% growth in site traffic: interview with Ben Culpin
How an ecommerce company have used a styleguide to keep their content writing consistent and increase traffic to their website.
Expert interviews, Styleguides
Using editorial styleguides with a remote team: interview with Alexandra Cote
Learn about how a marketing team uses their styleguide to manage both in-house content writers and freelance writers.
Expert interviews, Styleguides
Improving marketing content and team morale with styleguides: interview with Andrew Hatfield
Andrew shares how his team uses styleguides to help their marketing content writers bring consistency and efficiency to their work.
Content strategy, Expert interviews
Helping everyone become a better writer and content strategist: interview with Ryan Farrell
Ryan helps people improve their content strategy, UX writing, and copywriting skills. Get his advice and learn how to become a better writer.
Content strategy, Expert interviews
Working as a Content Strategist in Financial Services
Learn about content strategy roles in the financial services industry, based on findings from the 2019 Content Strategy Report.
Content strategy, Expert interviews
Techniques for UX writers to lead the design process
Content strategists are tasked with creating the best words, but being included within the design process is often the bigger challenge.
Content strategy, Expert interviews
Every Experience is a Content Experience: Interview with Melinda Belcher
Melinda shares how she entered the field, how she builds teams, advice and tools for success, and predictions for the future of the field.
Content strategy, Expert interviews
Insights from a Product Content Strategist: Melanie Seibert
Melanie Seibert is a senior content strategist, with over 17 years of experience of planning and editing content for clients.