WRITER for marketing
Marketing that moves at the speed of AI
Enterprise marketers choose WRITER to scale compliant, on-brand work, and accelerate time to market.
World-class enterprise marketing teams trust WRITER
Qualcomm saves 2,400 hours per month and manages 1,200 trademarks and terms.
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EE transformed marketing operations to scale 4,500+ products.
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Vanguard achieves 57% time to market and launches first client-facing gen AI agent.
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Top 5 health plan achieves 60% productivity gains and reduces legal compliance review from 6 weeks to 5 days.
Salesforce saves one work day per week and deploys agents at scale across its global marketing team.
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Vodafone UK sees search rankings improve 30% and content engagement increase 2x.
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Caidya delivers 66% faster time to market and transforms content generation workflows from hours into minutes.
Adore Me accelerates content engine that enabled international expansion and a 40% increase in search volume.
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6sense increases marketing outputs by 50% and rebranded 100 blogs in 100 minutes.
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AI AGENTS
Drive marketing impact, faster
Empower everyone on your team to do their best work – on-brand, contextually rich, and compliant.
Content supply chain
Automate execution across your content lifecycle, from brief to launch, while maintaining brand consistency.
Research and content strategy
Securely search the web and connect to 1st and 3rd party systems to generate data-driven content strategy and comprehensive project plans.
Content and creative development
Build in your voice, style, and business context to generate and iterate on-brand content.
Channel-specific derivative assets
Generate on-brand derivative assets by audience, region, or channel with your specific requirements.
Translation and localization
Maintain voice globally. Use a specialized LLM to translate and adapt tone across 75+ languages.
Automated compliance reviews
Apply voices, style, and rules by default in AI outputs, instead of waiting on post-production reviews.
SEO/AEO/GEO content & optimization
Stay visible in AI search. Automate tasks, create on-brand content, and adapt your playbook as AI requirements change.
Natural language query generation
Analyze current web content against SEMrush data to suggest AI queries.
Scheduled visibility monitoring
Schedule weekly reports of mentions, citations, and sentiment across ChatGPT, Claude, Perplexity, etc.
Gap and opportunity analysis
Synthesize visibility data and generate dynamic dashboards with recommended actions.
AI-optimized content creation
Generate on-brand, compliant content with schema markup optimized for LLMs.
Field marketing automation
Execute personalized field campaigns at scale—so marketers can focus on creating experiences that differentiate.
Event research and logistics
Search the web to generate event themes, venue research, speaker bios, lookbooks.
Localized event content creation
Scale on-brand, region-specific, and polished deliverables — landing pages, emails, handouts.
Lead capture and follow-up automation
Generate highly personalized post-event follow up based on web research, campaign and CRM data.
Event campaign analysis
Generate executive-ready reports from campaign data and post-mortems from Slack or calls.
Automated brand & compliance reviews
Build brand, legal, and regulatory compliance into content workflows. Compress or eliminate entire review cycles.
Load brand guidelines once
Load brand guidelines, custom voices, approved messaging, and compliance standards directly into WRITER.
Automatic enforcement and validation
Apply voice, style, and rules by default in AI outputs. Flag human-generated issues in Google Docs, Word, and Figma.
AI-guided self-serve reviews
Reduce time spent on manual brand reviews by empowering users to run self-serve compliance checks.
Production-ready, compliant outputs
Generate polished documents, slides, and dashboards in branded templates.
Integrated campaign workflow automation
Accelerate your campaign lifecycle — coordinate across systems and teams to eliminate handoffs and get campaigns live faster.
Brief to execution roadmap
Turn strategic inputs into comprehensive campaign briefs and automatically update project plans in tools like Workfront or Asana.
Multi-channel asset orchestration
Coordinate parallel creation of on-brand content, derivatives, email, paid media, landing pages, and sales materials.
Performance-driven optimization
Aggregate scattered campaign data to identify campaign optimizations—and generate polished reports.
Automated asset refresh
Detect fatigue patterns and execute bulk creative updates to keep campaigns fresh.
Account-based marketing personalization
Scale depth, not just reach → execute true 1:1 ABM campaigns grounded in your data, narrative, and brand.
Unified account research
Aggregate signals from CRM, Slack, Gong, news, and intent data to generate 360° account profiles.
Account-specific messaging at scale
Generate tailored value propositions for buying committees that reflect each account’s strategic priorities and incorporate their language.
Multi-channel campaign asset creation
Generate personalized HTML emails, landing pages, microsites, and sales decks with brand consistency, at scale.
Real-time engagement briefs
Surface buying signals across channels and auto-trigger Slack account briefs to activate and keep teams aligned.
WHY WRITER
Why enterprise marketing teams love WRITER
Scale execution without scaling costs
Increase marketing capacity by 40% or more. WRITER encodes your best playbooks to scale execution consistently. Delegate highly complex work to WRITER with confidence.
Get campaigns to market faster
Automate repetitive work, handoffs, and reviews. WRITER orchestrates across your people, data, and tools to accelerate cycles and launch campaigns faster.
On-brand and compliant, by default
WRITER applies your brand standards and approved knowledge automatically, so every output is grounded in your brand, voice, and strategy—and sails through reviews.
A platform IT teams will love
WRITER is built for the complexity, scale, and governance that enterprises need. Plus, IT teams gain the security and controls to deploy confidently.
RESOURCES
Explore resources for marketing teams
Enterprise AI use cases for marketers
Explore how enterprise marketing teams are gaining a competitive advantage by deploying AI agents.
Five pillars of AI-native marketing
When everyone has AI tools, productivity alone won’t save you—discover the five pillars that turn speed into differentiation.
A framework for AI use case discovery
Use a strategic framework to prioritize marketing AI use cases, with examples from Dropbox, Commvault, and Carta.
Build an AI-native marketing engine
Most marketing teams stay stuck in AI pilots while others achieve 10-20x results—here’s the platform difference.