A HALF-DAY VIRTUAL EVENT FROM WRITER
Speakers: (Modern) Taxonomy for UX

(Modern) Taxonomy
for UX

2022

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Create a list of the most common terms in your product, get everyone to agree on them, and then use them consistently. If only taxonomy were that simple.

Battles over ‘log in’ vs ‘sign in’ and feature names are the least of it. Users abandoning your sign up flow midway or not finding what they need on a support site can be the result of taxonomy problems, too.

Writer recently hosted tech industry leaders who have figured out how to create a taxonomy strategy that drives user engagement, company revenue, and internal productivity.

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on-demand sessions

Amy Connors of Okcoin

Building a common vocabulary

Creating the language of Crypto and the Metaverse

Amy Connors of Okcoin

Okcoin
WATCH
Richard McGowan of ION

Just start

Taxonomy at ION, 6k terms later

Richard McGowan of ION

ION
WATCH
Morgen Kimbrell of Intuit

A UX advantage

The impact of unified taxonomy at Intuit

Morgen Kimbrell of Intuit

Intuit
WATCH
Rochelle Fisher of SentinelOne

DIY taxonomy

How SentinelOne architected a global-ready taxonomy practice

Rochelle Fisher of SentinelOne

SentinelOne
WATCH
Aladrian Goods of Intuit

Rolling out terminology to designers

How Intuit’s content design team uses Writer

Aladrian Goods of Intuit

Intuit
WATCH
Breakout discussion groups
Sylvie Kim of Figma
My love/hate relationship with naming things

Sylvie Kim of Figma

Figma
WATCH
Jennifer Schmich of Spotify
Content councils: best practices for uniting behind a single taxonomy

Jennifer Schmich of Spotify

Spotify
Jonathon Colman of HubSpot
Sourcing, maintaining, and scaling taxonomy in a multi-product company

Jonathon Colman of HubSpot

HubSpot
Maria Romanovsky of Workato
Pre-taxonomy: getting cross-functional alignment on information architecture

Maria Romanovsky of Workato

Workato
WATCH
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Slides & resources

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