Rolling out terminology to designers

How Intuit’s content design team uses Writer
Aladrian Goods of Intuit

In this session

With a content design team spread over multiple geographies, and scaling fast, Intuit needed a super smart way to get everyone on the same page.

In this session, Aladrian Goods shows how Intuit uses Writer to create, update, and implement their ‘beloved style guide’ across their content teams. As she puts it: ‘Writer is our not-so-secret scaling weapon.’

More sessions

Building a common vocabulary

Creating the language of Crypto and the Metaverse

Amy Connors of Okcoin

WATCH

Just start

Taxonomy at ION, 6k terms later

Richard McGowan of ION

WATCH

A UX advantage

The impact of unified taxonomy at Intuit

Morgen Kimbrell of Intuit

WATCH

DIY taxonomy

How SentinelOne architected a global-ready taxonomy practice

Rochelle Fisher of SentinelOne

WATCH

Rolling out terminology to designers

How Intuit’s content design team uses Writer

Aladrian Goods of Intuit

WATCH
Breakout discussion groups
My love/hate relationship with naming things

Sylvie Kim of Figma

WATCH
Content councils: best practices for uniting behind a single taxonomy

Jennifer Schmich of Spotify

Sourcing, maintaining, and scaling taxonomy in a multi-product company

Jonathon Colman of HubSpot

Pre-taxonomy: getting cross-functional alignment on information architecture

Maria Romanovsky of Workato

WATCH