Guides

MOST RECENT
Total Economic Impact of Writer

The Forrester Total Economic Impact™ of WRITER

Discover how WRITER’s AI platform delivers 333% ROI and $12.02M NPV in 3 years, as validated by Forrester’s Total Economic Impact™ Study.

The 2025 Writer AI survey: Generative AI adoption in the enterprise

The 2025 WRITER AI survey: Generative AI adoption in the enterprise

Get key insights from 1,600 knowledge workers and C-suite execs. The 2025 WRITER AI Survey explores the challenges and opportunities of enterprise AI adoption.

Big book of AI agents for healthcare payors

The big book of AI agents for healthcare payors

Discover how agentic AI can revolutionize healthcare payor operations. Enhance member engagement, streamline processes, and improve customer support.

Generative AI use cases for financial services

Generative AI use cases for financial services

Explore how generative AI transforms financial services by enhancing efficiency and personalization in research, market analysis, client relations, and more, offering key insights.

The big book of enterprise generative AI use cases

Enterprise generative AI use cases

Explore generative AI use cases across various industries and learn how to best implement these enterprise AI use cases to enhance your business functions.

Graph-based RAG for enterprise with Writer Knowledge Graph

Graph-based RAG for enterprise with WRITER Knowledge Graph

Explore the practical applications of graph-based RAG and the ease of integration into existing systems using WRITER Knowledge Graph.

Generative AI use cases for retail and consumer goods

Generative AI use cases for retail and consumer goods

Learn how generative AI is revolutionizing retail and consumer goods industries with practical use cases and real-life examples of its successful implementation.

Writer's best of 2024

WRITER’s best of 2024: Generative AI resources

Discover WRITER’s top generative AI content from 2024. Whether you’re just starting or refining your approach, these pieces will provide the confidence and clarity you need for your AI strategy.

Starter Guide Retail personalization

Starter guide: Generative AI for retail personalization with WRITER

Discover how generative AI can transform your retail personalization strategy. Learn to create bespoke experiences with our comprehensive guide from WRITER.

The state of generative AI in the enterprise, 2024

The state of generative AI in the enterprise 2024

Discover how generative AI is changing businesses in 2024, focusing on growth, benefits, and security issues.

Evaluating
generative AI solutions for enterprise

Evaluating generative AI solutions for enterprise

Discover how to evaluate and integrate generative AI into your enterprise with our CIO guide. Learn about AI solutions, vendor selection, and strategic implementation.

Black Friday reimagined

Black Friday reimagined

Explore how generative AI transforms Black Friday in retail and eCommerce. Optimize campaigns, enhance service, and streamline operations.

Generative AI explained

Generative AI explained

Discover the ultimate guide to enterprise generative AI. Stay ahead, unlock opportunities, and succeed in the AI era.

Full-stack generative AI for the enterprise

Full-stack generative AI

Learn about the landscape of generative AI technology on the market today, evaluating vendors, and how to establish a clear path to ROI.

Generative AI governance

Generative AI governance

Discover the importance of generative AI governance, along with a roadmap for enterprise IT leaders to build a robust governance framework.

Generative AI insurance use cases

Generative AI insurance use cases

Learn how to use AI for insurance. Get the ball rolling on your AI-related initiatives and figure out the right requirements for a successful AI platform.

Future-ready your people for an AI workplace

Future-ready your people for an AI workplace

How to nurture a “people-first” culture and future-ready your workforce in an AI-infused world, ensuring competitiveness and compassion coexist.

The state of generative AI in the enterprise 2023

Discover the results of our survey on generative AI in the enterprise, with a sample of 466 directors and above in organizations with >1,000 employees.

Generative AI explained

Generative AI explained: A field guide for CMOs

We break down the big questions about generative AI into simple, plain language so you can sound like the expert in the boardroom.

The business leader’s guide to adopting generative AI

Adopting generative AI

How to identify use cases, prepare for change management, introduce governance workflows, and keep your brand safe while adopting generative AI.

Prompt crafting

Prompt crafting

The knowledge and skills you need to become your company’s expert on using generative AI for marketing content creation.

Brand messaging framework

Brand messaging framework

Take your brand’s identity to new heights when you implement a brand messaging framework. Make sure your audience knows your value, and your values.